Companies should use Ask the Audience to compliment their Innovation Central program. Some recommended uses for Ask the Audience include:
Solve smaller, more tactical problems...not complex, strategic problems.
Locate and share existing answers. Ask the Audience is an exercise in connecting people. Innovation Central challenges are a creative exercise where the solution – if there is one – may need to be invented.
Find out if an easy answer exists to a problem. If not, then Innovation Central can be used to invent it.
Quickly find an answer when time is of the essence. Many answers may exist, but the problem owner just needs one answer...fast.
Empower employees to quickly solve their own problems by giving them around-the-clock access to experts.